




Let's Talk Turkey by Suzanne Campbell
Irish Independent 1st December 2011
Many of us would like to buy an Irish turkey this Christmas and ordering one from your nearest butchers seems a great way to keep money in the local community. But a surprising quarter of the 700,000 turkeys we'll eat this Christmas are likely to be imports from Italy and France with many being sold as Irish birds by local retailers and butchers.
Under current law it's not mandatory to label imported turkey as Italian or French so we may think we're buying a locally reared turkey. Unlike most Irish-grown turkeys sold this Christmas, birds from Italy and France are farmed more cheaply but are routinely sold at around the same price as Irish turkey.
As they are shipped here they are less fresh and could be more likely to cause food-borne illness. So how can you ensure you're getting a fair deal and a Christmas turkey that's healthy, succulent and a meal to remember?
Turkeys from butchers and small retailers
Ask your butcher if the turkey is Irish. Under current labelling law, retailers are not required to show country of origin on the turkey itself but if asked they must tell you where the bird was slaughtered and indicate if it's an import.
"We encourage our members to sell as much Irish product as possible, but it's not for us to tell butchers what to do," says Dave Lang of the Association of Craft Butchers.
"There are imported Christmas turkeys for sale, but I don't think there's subterfuge going on. "Many butchers and small retailers will stock Irish birds but you should ask rather than assume. "If you see a Quality Assured mark on a turkey in an Irish retailer, you know it was grown in Ireland to high production standards," says David Owens from Bord Bia. "However, last year we saw over 160,000 imported turkeys coming into the country and consumers should be aware of that. These turkeys should be cooked immediately and not frozen."
Turkeys from supermarkets
Most Christmas turkeys sold in supermarkets are Irish birds grown by the three large turkey producers in the country. These are white turkeys which mature in about 16 weeks and are reared in large indoor housing without access to the outdoors.
Many of these supermarket turkeys will have a Bord Bia Quality Assured mark which means the farms are inspected for welfare standards, stocking density and the type of feed and medication the turkeys are given.
What's a bronze turkey?
If you want to your turkey to have had a longer life and increase the chances of a tasty tender bird, buying a free-range bronze turkey is increasingly popular. Bronze turkeys are the old-fashioned black coloured bird once common on Irish farms.
As they are slower to grow they should taste more tender than a commercial turkey. The meat is also said to have more flavour as the turkeys forage in grass and have a more varied diet. "There is no such thing as a dry bronze turkey," says Ronan Byrne who is rearing 600 free-range turkeys at his farm in Athenry.
"My birds take almost six months to grow and that's why I compare them to Aberdeen Angus beef. They're tender, juicy and have lots of flavour."
Free-range turkey
If a turkey is labelled 'free- range' it means the turkeys were allowed access to an outdoor area and the farms are inspected to comply with free-range regulations. Because of increasing demand many supermarkets, large retailers and farmers' markets now sell free-range, which may be white or bronze birds.They are more expensive than commercially farmed turkey but Mr Byrne says there's always a certain amount of customers that want quality. "Once people make the change they come back to me year after year."
Organic
Organic turkey is the most expensive of all the options as the turkeys are fed a diet of grains and grasses which have been grown without pesticides. They must also have access to grass and be free-range.
Taste-wise, organic will be very similar to a bronze free- range turkey but more expensive as organic feed drives price significantly upwards. If you choose to buy a premium product such as an organic turkey, check that the packaging or that the producer has an IOFGA (Irish Organic Farmers and Growers Association) or Soil Association stamp.
Buying locally
Buying from a local farm is often a cheap way to get a good turkey as it cuts out the middleman.Many farms now sell direct from farm gate and some deliver turkeys to your door. If you want to be sure a turkey is free-range, buy it from a farmer you know or visit the farm. Many farmers encourage customers to see their farms and to collect turkeys once they are ready.
It also makes a lovely outing for children around Christmas time. If you're short on time, many farms now sell online.
Irish Independent
Here's some lovely pears that were brought to me today by a friend from Kerry. Grown in her parent's garden they are as organic and free from pesticide as they come. This is the kind of food you find "along the way", just like blackberries in the hedgerows, or a few spuds from your neighbours garden. But it wasn't always the case that we valued this kind of food.
In fact between 2009 and 2010 organic sales in Ireland fell by about 5%. This happened after huge growth in the sector - from 2007 to 2008 sales in Ireland increased by 82%, reaching a value of over 100 million euro compared to €57 million in 2006. So we had this huge boom and then not a crash as you might have expected, but a slow down. And if you look at 2010 in detail, six months into the year the rate of decline eased and in the second half of the year several categories (breakfast cereals, yoghurts, savoury snacks and vegetables) actually grew in value and volume of sales.
Last week it was lambs.. now it's chicken. On Tuesday the Irish Times published the investigative piece I wrote on Irish chicken which has certainly excited some debate about what we're eating - debate being the polite word. I suppose strong reaction to any piece of journalism is what you want, and it's good to see that people are engaged with the issue and in some cases, simply frightened about what they're eating. I've had email comments sent on to me from the Times and a few strange phonecalls since the piece came out. One chap who called me this morning had a good old rant but I'm sure it's nothing a bucket of chicken at KFC can't sort out. After all, food and countryside issues often excite slightly over the top reactions. After directing an episode of Ear to the Ground (Ireland's farming programme) on fox hunting some years ago, I was delighted to find I was banned from the entire area of East Galway by the pro hunting lobby while at the same time an animal rights protestor chained himself to the gates of Leinster House. Have a look at the piece and see for yourself. http://www.irishtimes.com/newspaper/features/2011/0329/1224293291679.html I'm off to write my presentation for a food event "For Food's Sake" tonight at The Sugar Club in Dublin. Really looking forward to it - myself, a representative from Bord Bia and the IFA will be presenting ideas and then responding to audience discussion on the future of food and farming. And there'll be artisan foods to sample afterwards... better leave some room in the tummy, though there's not a lot of room in there with an eight month old baby taking up most of the space... Tally ho x
Wal-Mart, the worlds biggest food retailer has just announced a programme of investment for sustainable agriculture and to increase the amount of food it buys from small farmers. This has huge implications, including for us here in Ireland. After all, ASDA are owned by Walmart and they are waiting just over the border for the right moment to pounce down here, and possibly buy out Dunnes. To say I'm shocked with this turnaround in policy is an understatement. Did Walmart suddenly discover a DVD of It's a Wonderful Life? Is their CEO about to die and feels he must leave a legacy to the world? Is it some giant PR game? Lets look at the details -
US agriculture is reeling from a salmonella outbreak which has left more than 1500 Americans ill with food poisioning and lead to the recall of more than half a billion eggs. The food firm at the centre of this outbreak had already been named a "habitual violator" of regulations and has been breaking the law since 1994. If there was an ugly face to factory farming, and an example of how loose food regulation is in the US, this is clearly it.
Though we all fancied Julian but secretly wanted to be George, poor Anne in The Famous Five didn't have much of a role to play except for a fabulous line in hairbands and her oft-repeated sentence about how food always tasted better outside. Or maybe it was George who said it. Hairbands, gingerbeer, Timmy the dog, whoever... They were right.